Guest: Candace Nelson, author and founder of Sprinkles Cupcakes
Candace Nelson, entrepreneur, author and founder of Sprinkles Cupcakes, makes her first visit to the HR Break Room® podcast. From a self-made pastry chef to a permanent judging spot on Food Network’s Cupcake Wars, Candace Nelson has rewritten the recipe on turning a passion into a successful career.
After opening the world’s first cupcake bakery in 2005, Nelson continued to grow, becoming an angel investor and author of two books, the most recent being Sweet Success: A Simple Recipe to Turn your Passion into Profit, hitting shelves in November 2022.
Candace joins host Morgan Beard to discuss her first foray in the cupcake market, women in entrepreneurship and how shaping her own mindset was instrumental to her success.
In this episode of HR Break Room, Nelson discusses:
- how mindset plays a role in entrepreneurship
- tackling imposter syndrome
- female representation in the startup and venture capital arena
